A good slogan is short, true and specific to you. Build first drafts from proven patterns, learn how to sharpen them and check that nobody else already owns the words.
Fill in three short answers and get starting ideas built from proven slogan patterns. Treat them as drafts to edit, not finished slogans. Nothing leaves your browser.
Short enough to say in one breath. Most strong slogans are a handful of words.
Often yes, if it is distinctive and not already used in your industry. Search the USPTO records and ask a trademark attorney.
A specific promise, plain words, a natural rhythm and something only you can honestly say.
Generators help you start. Edit the results heavily and check they are true and original.
Not quite. A tagline sums up the brand for years. A slogan often sells a specific campaign or product.
From promise to shortlist, with examples of each step.
Which one you need, and where each one belongs.
Originality, trademarks, claims and how it looks on a sign.
We review slogans and ad copy for small businesses at no cost. Ask for a free review or call (510) 857-7838.